Producing the Leads with Facebook
If you want leads from Facebook, you have to do a few things to help boost your traffic. First, make your website address easy to find on your Facebook page. Always have your web address displayed in several areas and place on your post. Your audience’s constant exposure to your URL will eventually ignite them to click the URL thus, boosting the leads from Facebook to your website. Another place to have the link is on the profile pictures this will not be clickable but they will have access to it.
One of the biggest keys to attracting leads is your content. If people only feel a sales pitch vibe they will stop viewing your page which will prevent you from gaining more traffic. Your Facebook site must be loaded with tips and/or value to answer important questions or solve your audience’s problem. Once your audience is engaged they will go to your website or blog where you can then nurture them with more value. After you produce the leads you need to capture them as if you were looking to catch a fish.
Capturing Leads with Facebook
Hooking your audience increases leads and converting them takes time. You build a list of people who show interest in your knowledge, product, and or service. Engagement is king and giving them value will convert them to subscribe to your list because the information is priceless to them. Once you have them on your list you will begin the nurturing process. Sending them emails with content will help people connect with you thus building trust which in turn produces more traffic. People love sharing valuable and educational recourses, so if they feel your content is worth spreading it will spread by shares like which will reach a boarder audience.